Print-on-demand is a profitable e-commerce business model.

Before you dive into the POD business, you must weigh all the challenges and benefits to see if the business model is right for you.

Pros:

No upfront investment is required. With print-on-demand, you don't need to put cash upfront into your new business. No inventory or expensive printing equipment is needed to get started.

Quick setup. With DIYSKU you can add designs to your products and start selling merchandise in minutes.

Creative Freedom. Print-on-demand allows you to express your creativity without having to worry about the logistics of fulfilling orders and shipping.

Experimentation made easy. If a particular design isn't selling as well as expected? Then you can switch to a different layout. Printing on demand makes it easy to experiment with different design ideas so you can learn what your customers like.

Disadvantages:

Higher cost per item. Your profit margins will be lower compared to other fulfillment methods, such as buying in bulk or wholesale. This is because when a print-on-demand company offers a certain product, the cost of printing, packaging, and production staff are all included in the price of the item.

Turnaround time. The lead time for a print-on-demand product depends on the sum of order fulfillment and shipping time. When you buy in bulk or wholesale, your product is manufactured before the sale occurs; therefore, it can take up to a day to process the order and ship it. With print-on-demand, products are manufactured after the order is placed, allowing extra time to process and fulfill the order.

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